We are pleased to introduce Clickky’s CPI Index, which shows the research of market demand on cost-per-install base. You can use the research data:

  • when planning your mobile ad campaign: determining a budget, choosing geos and defining a cost per install;
  • when being a publisher and starting to get money from your mobile traffic: you can find out what categories and targeted countries will bring you more;
  • when making a mobile market overview.

Clickky’s CPI Index October’16 overview reveals accumulated data from 208,891 Android and 124,516 iOS mobile ad campaigns and shows the bidden CPI’s for 5 regions, 18+ countries, non-incentive traffic and different categories.